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FACULTY

Learning from some of the best minds in education and in the industry
Prof. Gitesh Chavan
Associate Professor - Marketing
Email: gitesh.chavan@flame.edu.in
PhD in Marketing from Indian Institute of Management (IIM) - Mumbai; Master of Engineering in Instrumentation from Mumbai University; Bachelor of Engineering in Instrumentation from Mumbai University; Diploma in Instrumentation from Mumbai University.
BIO

Prof. Gitesh Chavan is an Associate Professor and Head of the Marketing department at Flame School of Business (FSB), FLAME University. With a rich academic background, he was honored with the prestigious Full-Time Doctoral Fellow (Ph.D.) of the Indian Institute of Management (IIM), Mumbai (NITIE) in 2018. He holds a master’s Degree in Instrumentation from VESIT Mumbai, an MDP in Marketing and HR from IIT Mumbai (SJMSOM), and an associate (ATCL) Diploma in Communication Skills from Trinity College London.


Prof. Gitesh Chavan brings over 19+ years of combined international experience in industry and academia, spanning multiple geographies, such as Australia, the USA, the European Union, and the Middle East.


INTERNATIONAL AWARDS & INDUSTRY EXPERIENCE - Throughout his extensive career in the international industry, he has received two prestigious Silver Bravo Awards for his exceptional performance at Emerson and Honeywell in Houston, Texas, as well as collaborated with various American MNCs such as HONEYWELL, Emerson, Jacobs, Conoco-Phillips - Hilcorp (USA), Electrabel (Germany), MOTT MACDONALD (Australia), Qatar Petroleum, Dopet (Qatar), and Vedanta group (Hindustan Zinc).


TEACHING AWARDS - Prof. Gitesh Chavan's academic dedication and excellence have been recognized with prestigious awards, including the Best Teachers award in two consecutive years, 2020-21 and 2021 -22.


RESEARCH AWARDS - Prof. Gitesh Chavan was honored with the Best Researcher award at FLAME University in the academic year 2020-21 for publishing 5 ABDC - Q1 - A category research papers in esteemed Marketing journals like the Journal of Business and Industrial Marketing, Journal of  Business Research, Journal of Knowledge Management, and International Marketing Review.
He has international conferences, including Rey Juan Carlos University, Madrid, Spain, the University of Westminster, London, Stockholm, Sweden, Indonesia, and Bali, and case study publications to his credit.


MDP TRAININGS - Prof. Gitesh Chavan, along with Prof. Sujeet Savargaonkar, successfully conducted - the 'Young Professionals Program'  on "CUSTOMER CENTRICITY" for  23 Top Manufacturing Executives of BRIDGESTONE India through FLAME UNIVERSITY. Prof. Chavan conducted two successful MDPs on decision-making in B2B marketing and Go To Market (GTM) strategies for entrepreneurs through FLAME UNIVERSITY. Valuable insights were shared with industry professionals and entrepreneurs.


MARKETING / BUSINESS CONSULTATIONS - Prof. Chavan provides professional Business / Marketing Consulting, Sales Training, and start-up guidance to help SMEs and entrepreneurs succeed in the Indian and Global markets. He provides in-depth insights & hand-holding on Go-to-Market (GTM) strategies, New Product Development, and creating a competitive advantage.


During his free time, he indulges in Marketing Strategy & Research consultation assignments, Singing, learning Hindustani classical music (Vocal), Occult sciences - and Scientific Astrology consultation.



RESEARCH & PUBLICATIONS

International Journal Publications



  1. Chavan, G. et al. (2020) „Purchasing performance of engineering procurement and construction companies using a fuzzy quality function deployment approach‟, Journal of Business and Industrial Marketing. doi: 10.1108/JBIM-04-2019-0166. Category A in ABDC 

  2. Chavan, G.; Chaudhuri, R.; Johnston, W.; Garner, B., Purchasing performance of engineering procurement and construction companies using a fuzzy quality-function-deployment approach, Journal of Business and Industrial Marketing, 2020. DOI: 10.1108/JBIM-04-2019-0166 Category A in ABDC 

  3. Chaudhuri, R., Chavan, G., Vadalkar, S., Vrontis, D., Pereira, V., Two-decade bibliometric overview of publications in the Journal of Knowledge Management, Journal of Knowledge Management, 2020. DOI: 10.1108/JKM-07-2020-0571. Category A in ABDC 

  4. Riad Shams, S.M., Vrontis, D., Chaudhuri, R., Chavan, G., Czinkota, M.R., Stakeholder engagement for innovation management and entrepreneurial development: A meta-analysis, Journal of Business Research, 2020. DOI: 10.1016/j.jbusres.2020.08.036 Category A in ABDC 

  5. Ranjan Chaudhuri , Demetris Vrontis , Gitesh Chavan & S. M. Riad Shams (2020): Social Business Enterprises as a Research Domain: A Bibliometric Analysis and Research Direction, Journal of Social Entrepreneurship, DOI: 10.1080/19420676.2020.1861477 Category B in ABDC - T&F journal 

  6. Vadalkar, S., Chavan, G., Chaudhuri, R., & Vrontis, D. (2021). A critical review of international print advertisements: evolutionary analysis, assessment and elucidations, from 1965 to 2020. International Marketing Review. https://doi.org/10.1108/IMR-11-2020-0257 Category A in ABDC

  7. "Industrial-buying research 1965–2015: review and analysis”, Gitesh Chavan, Dr. Ranjan Chaudhuri & Prof. Johnston Wesely (2018), Journal of Business & Industrial Marketing. DOI: 10.1108/JBIM-02-2018-0077 Category A in ABDC 

  8. Factors That Drive Purchasing Performance in Engineering Procurement and Construction Companies, Chavan, G., & Chaudhuri, R. (2016), 1473–1477. DOI: 10.1109/IEEM 2016.7798122 IEEE H Index of 13 Category B in ABDC   

  9. Sharma, Mahak, Suniti Vadalkar, Rose Antony, Gitesh Chavan, and Konstantinos P. Tsagarakis. "Can Industry 4.0-enabled smart manufacturing help firms in emerging economies move toward carbon-neutrality?." Computers & Industrial Engineering 192 (2024): 110238.   https://doi.org/10.1016/j.cie.2024.110238. H - index 161  Q1 Category A in ABDC


International Conference Proceedings:- 



  1. Developing a Model to Analyze Emerging Markets in B2B marketing Gitesh Chavan, Dr. Ranjan Chaudhuri, Prof. Johnston Wesely CBIM International Conference - Online “Identification of Factors Affecting Purchasing Performance.” 

  2. Gitesh Chavan & Dr. Ranjan Chaudhuri CBIM International Conference “Sustainable Business Models: Integrating Employees, Customers and Technology”, 18th June to 20th June 2018, Rey Juan Carlos University, Madrid, Spain. Fifty Shades of Ray in Industrial Buying - A Bibliometric Analysis, 

  3. Gitesh Chavan & Dr. Ranjan Chaudhuri 2017 CBIM Academic Workshop, Stockholm, Sweden 19th – 21st June 2017. Factors That Drive Purchasing Performance in Engineering, Procurement and Construction Companies,

  4. Gitesh Chavan & Dr. Ranjan Chaudhuri 2016, International Conference Proceedings - Published in IEEM2016 – IEEExplore – Indonesia, Bali, 5th Dec 2016. 


Case Study 



  1. Phoenix Udaan of Funsukh Wangdu – Marketing B2B, Gitesh Chavan, Dr. Ranjan Chaudhuri Won 3rd Best Paper award at 4th Remsons International conference held at Durga Devi Saraf Institute of Management Studies, 18th Feb 2017. 

  2. Sherazi Automation, Australia: Strategic B2B relationship for Survival and Growth, Gitesh Chavan & Dr. Ranjan Chaudhuri, Economic Times Case Study, Flame University, July 15-16, 2016. 

  3. SAP-LAP Based Conceptual Framework for Marketing at the Bottom of the Pyramid by FMCG companies in India, Symbiosis, Pune Dr. Ranjan Chaudhuri & Gitesh Chavan, 24th Oct 2015.  


Published Book


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