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Masterclass 05 | Creating Corporate Entrepreneurs
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Thursday, June 18, 2020, 05:00pm - 06:00pm
Masterclass

THURSDAY, June 18, 2020 | 5pm to 6pm IST

Masterclass 05 | Creating Corporate Entrepreneurs

Prof. Amarpreet Singh Ghura | Faculty of Entrepreneurship

Recently the attention of academics and practitioners has shifted towards the process of nurturing corporate entrepreneurship and means of maximizing benefits from corporate entrepreneurship. In order to reap the benefits of the young demographics, entrepreneurship today also means that organizations being able to tap into the coming younger generation, their mind-set, energy and drive to achieve, as they are the most technically knowledgeable people which help them to respond well to challenges. Indian organizations have started to implement the culture of corporate entrepreneurship. The basic thesis of this course is to introduce the participants with what is corporate entrepreneurship, the benefits, and the challenges of the same and make them find out whether their organization is ready for corporate entrepreneurship.

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