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Media Dialogues | Media Professional, Srinivas Krishnan In Conversation With Prof. Lalitha Suhasini
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Monday, September 20, 2021, 06:00pm
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ABOUT SRINIVAS KRISHNAN
Srinivas Krishnan is an automotive specialist, with over 25 years of experience as a writer and communicator across three professions including public relations/ corporate communications, journalism and advertising. In his current role as Vice President at Adfactors PR, he heads the agency's newly set-up Mobility Practice, which builds on automotive communications and moves into the new world of mobility. He works on delivering communication strategies to an array of companies, ranging from luxury cars to electric scooters, and component manufacturers to agricultural equipment makers.
The bulk of his work experience is as an automotive journalist for 15-plus years, where he helped found Business Standard Motoring. At Business Standard Motoring, he specialised in writing about vintage and classic cars and has driven and written about over 50 of the finest, historic automobiles. He was also one of the founders and jury members of the prestigious Indian Car Of The Year award (ICOTY) and was Chairman, ICOTY 2011. He continues to write on vintage and classic cars as well as on road safety. He is a columnist in AutoX magazine and his articles have appeared in BBC TopGear India, Hindu Business Line and international publications like Christophorus, the Porsche customer magazine, and Rewind Magazine of Singapore.
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