POSTGRADUATE PROGRAMS
Program Details
FLAME University offers a two-year full time MBA (Communications Management) program. Advertising and Branding, Film and Television and Digital Marketing and Communications are offered as majors and minors. Students can also take a minor in Human Resource Management, Operations and Entrepreneurship. FLAME University's MBA (Communications Management) is committed to develop communication management professionals who are equipped with knowledge, skills, insights and wisdom to deal with complexities of the communication field. In order to shape communication professionals for tomorrow we have developed rigorous academic processes, latest and innovative pedagogical tools, interactive in-class methodologies, focus on ethics and an updated curriculum that captures the nuances of the ever nascent academic domain of communication.
The curriculum of MBA (Communications Management) shapes creative, effective and ethical communication managers by inculcating a habit of original thinking. The program is rooted in liberal education. With globalization and emergence of new media, the practice of communication requires creative thinking and innovative problem solving abilities. Therefore, FLAME University has made a radical departure from traditional models of communications management education by providing access to courses from multiple disciplines including social sciences, humanities, fine arts and performing arts and by providing opportunity to learn, develop, and hone creative thinking. The evaluation is not based on a simple rote learning based annual examination system; rather, there is continuous evaluation through case study presentations and projects. Hence, the test is not only of what the students have learnt but also how much they have understood, internalized and able to apply to real life communications management situations.
The MBA (Communications Management) curriculum is an ingenious mix of courses from the field of general management, marketing management, communication, film and television, journalism, traditional media and new media. Getting knowledge from such diverse fields equips students with tools to deal and manage the complexities of communication in today’s networked society.
FLAME University’s MBA (Communications Management) program comprises of Core Courses, Liberal Education Courses, Capstone Courses, Specialization Courses, Open Elective Courses, Experiential Learning Courses and a Graduation Project.
Core Courses are a set of mandatory prescribed courses of the MBA (Communications Management) program shared by all MBA (Communications Management) students irrespective of their major or minor.
Read MoreAll MBA (Communications Management) students at FLAME University need to take Liberal Education Courses. These courses form the mandatory liberal education component of the MBA (Communications Management) program at FLAME University. The Liberal Education Courses are from Social Sciences, Humanities, Foreign Languages and Fine & Performing Arts.
Read MoreThese mandatory courses expose students to ground realities and enable them to make connections between academic work and the real world.
Read MoreCapstone Courses are a set of mandatory prescribed general communications management courses which provide holistic understanding of the communications domain.
Read MoreSpecialization Courses provide students the opportunity to delve deeper into an academic area of their choice.
The primary area of specialization is called the major. A major represents focus on a particular area of study and is generally achieved through a selection of courses from a group of predetermined options.Choosing/declaring a Major is a mandatory requirement.
The secondary area of specialization is called a minor. A Minor must be clearly distinct from the Major in a student’s program in that courses used to satisfy a requirement in a Major cannot be used to satisfy a requirement for a Minor. Choosing/declaring a Minor is not a mandatory requirement but highly recommended. Students can utilize the number of courses that constitute the requirements of a Minor to study Open Elective courses subject to prerequisites.
Read MoreOpen Elective courses are any postgraduate level business/communications management courses that students may choose without restriction (subject to meeting course prerequisites). The number of Open Elective courses will depend on whether a student declares/chooses a minor.
Read MoreThe mandatory Graduation Project requires a student to conceive and complete a major project in the area of his/her specialization using all the learnings through the MBA (Communications Management) program. The deliverables from the project showcases the student’s learnings to the industry where he/she seeks to make a career.
The MBA (Communications Management) program is offered in a semester model using a choice based credit system. Each semester is further divided into two terms. Thus the program is offered in four semesters comprising of eight terms.
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